Tuesday, November 15, 2011

Cool Stuff

From one of our favorite vendors, take a look at the WineTaster's Journal from Journalbooks.  This classy little number give you everything you need to track your wine experiences with 100 sheets of their special wine tasting filler, where you can document which wines you've tried and rate them.   The journal also features an 8 page section of wine facts.




Put your company logo on the cover of this stylish and beautifully designed journal and make sure your clients have exactly what they need for your next event.   You can be sure they'll keep coming back for more! 


You can see more of the exciting products that Journal Books has to offer at their website, www.journalbooks.com

Cool Stuff

Just for our friends in the medical field,  here's a great product from our friends at Primeline.  This handy little pill case will keep your name at the fingertips of your patients as well as create leads from future clients.

Spin the top to access one of the four compartments which hold daily medications or vitamins, then open the smaller lid and remove what is needed. 
The bright colors and crisp lines make this pill case something different from the 'usual' cases you see, and the imprint area gives you plenty of room to display your company name or logo.


Give your patients a useful 'thank you' for returning to your office, and a reason to tell others about you at the same time.  Contact us today!

Wednesday, October 12, 2011

How Will You Be Remembered?

How will you be remembered this holiday season?   A sure way to be remembered is with the gift of food. 

Why?

Food is for everyone.  When a business receives a food gift, everyone feels appreciated from the people answering the phone, to the service department, all the way up the ladder to the boss.  It’s important to remember everyone in a business works as a team.  Thank them all with a tasty treat they will remember.  

Smell and taste are the strongest two senses and the more senses applied to something means it will be learned faster and retained longer.   We’ve all experienced this at one time or another.  The smell of baking cookies reminds us of grandma’s house, and we can all relate to the smell of turkey roasting on Thanksgiving!
Giving the gift of food in a reusable container means that even when the food is gone, your container will still be around.  A branded container means that you’re name will still be seen, even after the holidays are over.

Of course food gifts aren’t just for the holidays.  Reward employees for a job well done with a delicious basket.  Drop off a branded jar of treats to a client for the break room.  Every time someone has a snack they’ll be thinking of you.

Why Branding?

Not only is it memorable, it’s fresh. You name on a bar of chocolate means it hasn’t been sitting on a shelf in a warehouse for months, waiting for the holidays to arrive.  Your clients will be able to tell the difference, and they’ll remember you for it!



Don't forget to visit our website for more great ideas to help your business grow.

Friday, October 7, 2011

Cool Stuff!

We love cool stuff...who doesn't?  We also love sharing cool stuff and giving you ideas on how to use it to make your business grow.  Check back often to see what we've found and how you can use it in your business!



We love.... 'The Tangle' from our friends at Prime.


Are you tired of leaning over your desk, searching your computer for an extra hub?  You're sure you saw one, but it's dark in the corner, and hanging upside down is making the blood rush to your head.
Enter...The Tangle.  With a 30 foot cord and four ports that twist 180 degrees, you'll never feel like you're playing twister with your computer again.

Add your logo and give the gift of not having to see a chiropractor to your clients and customers. The Tangle, imprinted with your logo, will be on their desk for all to see.  Great word of mouth and visibility, while providing a useful product..who could ask for anything more?

Imagine how much more productive your employees would be with The Tangle.  Everything they need at their fingertips, and no more work related injuries with heads bumped on desks.   Give 'The Tangle'  to new employees, as awards for great service, or as gifts around the holidays. 


Dont forget to visit our website for more great ideas to make your business grow!


 

Friday, September 30, 2011

It's been a busy September

We’ve seen a lot of vendors in the past few weeks.  Althea and Joe took on Vegas at the North American Business Meeting (NABM) earlier this month and visited a lot of our preferred vendors.  (And met Dick Vitale, the keynote speaker along the way)

Kate ‘attended’ a virtual show through ASI and got to see some pretty interesting things without leaving the comforts of the office. (Ever see hand-sanitizer in a self dispensing wrist band?  I hadn’t either. Pretty neat.)

To cap off the month, Althea, Dawn, Kate and Debbie went to Massachusetts to the NEPPA (New England Promotional Products Association) show.  It was a long day, with a lot of walking but we met some great people and saw some new and innovative products.  We’ll be sharing the things we’ve seen, as well as some of the great ideas we’ve gathered along the way.  Stay tuned!  

Friday, September 23, 2011

Joe and Althea Take Vegas

Althea and I recently attended the Safeguard North American Business Meeting in Las Vegas.  The meeting lasted for 3 days and offered a number of classes focused on finding solutions for our customers needs, from social media marketing to high security check products to promotional product campaigns.  We also visited 70 of our top print and promotional vendors at a private tradeshow. 
With the end of the year coming it is time to begin planning for 2012 and our team at Safeguard is uniquely positioned to offer everything a business needs to drive sales, operate more efficiently and reward top employees.

-Joe

Tuesday, September 6, 2011

Why Direct Mail?

Direct mail provides you with a more personal connection with your customers than other forms of advertising.  Newspapers, television and online ads are more generic and impersonal, and there is no guarantee they are going to reach the audience you want to interact with. With direct mail, you can target a specific group of people who are more likely to respond to your offer.

By placing your message directly in your customers’ hand, you are encouraging them to do business with you.   Providing them with information about an upcoming event, or a coupon, gives them the incentive to act.  By counting how many coupons are used, or how many sales are made, you can easily analyze the success of your program and adjust marketing as needed.

Another option with direct mail is to provide information about your business to potential clients.  By explaining the services you offer, you can make sure that potential clients don’t pass you by because they were unaware that you provided a certain service.  Sending along a small but useful gift, such as a calendar or key chain, also keeps your business in front of your current and potential customers each day.

Keep direct mail in mind when deciding how to establish a new connection, or to reconnect with a former customer.  Whether you send a simple postcard updating your clients about your business, or an elaborate flyer with professional images to announce a major event, by personalizing your news, you are more likely to get and keep the attention of those you are trying to reach.